Nike's marketing campaign in Europe has women buying walking shoes in excessive amounts. [WSJ]

Olivia Palmero took a day off from her Public Relations job at Diane Von Furstenberg to attend Fashion Week.  Yes, she works very, very hard as you can see. [NY Mag]

The V magazine/Supreme modeling contest has been extended to October 31st. [V Magazine]

Fashion Week through the eyes of a very busy casting director and his crew. [COACD]

New York Fashion Week, one click away: Marc by Marc Jacobs, Matthew Williamson, Rodarte, Narciso Rodriguez, Benjamin Cho, Max Azria, Monique Lhuillier, and Betsey Johnson.

Glamour may not have a reality show, but some the editors from the mag will appear on upcoming episodes of Gossip Girl. [WWD]

Do you want to buy a new bottle of nail polis? Of course, you do! [Nylon]

Bad News: Nagi Noda, the genius behind those epic animal hair weaves, has passed away. She died due to complications with a surgery she had last year after a really bad car accident. R.I.P. [Tokyomango]

Good News: Kanye West will be releasing a new album this December. [Kanye West University]

Much like California, London is in the midst of a culture war with New York.

Up until now, everything has been pretty balanced:

Luella goes back to London to present her collections and Jonathan Saunders flees London to set-up shop in New York; London has a Topshop  and New York will get one this fall; We get Peaches Geldof, Alexa Chung, and Daisy Lowe and London gets, well, I'm sure. But you get where I'm going with this.

However, things have gotten far less cozy between the two big cities.

Marie Claire reports that during London Fashion Week next season, the designers are going to be forced to shorten their schedule to four days since New York's possey will be showing seven days later next year.

Can anyone say rude? Apparently, Hilary Riva of the British Fashion Council can: "It's very easy to say that London could be shorter. But we're the least strong city financially, and cutting short the week would further reduce our ability to bring in revenue."

Fashion wars, they're real.

If Karma is real in its perceived consequences, then anyone who laughs at loud at model Abbey Lee Kershaw's fall at the Rodarte show yesterday is undoubtedly going to hell.

And yet, I still can't stop laughing.

Much Like Jessica Stam a couple of years ago at the Chloé show, Abbey Lee completely wiped out while trying to strut in her sky high Nicholas Kirkwood heels on the runway yesterday.

Meanwhile, Abbey Lee is one of the fourteen models on the new V 55 issue, so she's probably not feeling too bad right now. OK. maybe just a little bit.

PS: You can see here fall from grace, here.

Guess what? Jennifer Lopez will be guest-judging the finale episode of Project Runway, which tapes this Friday. No word if her over-sized sunglasses or diva attitude will also show up. [All Headline New]

In other Bravo TV news, The Rachel Zoe Project premieres tonight. The stylist promoted the show this morning on the Today Show. She also said something about how she had nothing to do with celebrities like LiLo and Nicole Richie looking damn near anorexic. [Jezebel]

Admittedly, the talking avatars over at Style.com are kind of weird. But the advice coming from their mouths? Not so much. [Style]

Patricia Field. Love. [Nylon]

Oh, yeah. It's Fashion Week: Marc Jacobs, Proenza Schouler, Alexander Wang, Rag & Bone, Carolina Herrera, Chris Benz, Peter Som, and Thakoon.

Once again, Halston is going through another makeover. [Wall Street Journal]

Once again, you can look like a Kate Moss doppelanger. [Topshop]

Stop the presses! Lily Donaldson is not, and I repeat, is not dating Michael Phelps. And Tinsley Mortimer did not, and I repeat, did not get into the Boucheron tent last night. [NY Mag]

Maria Sharapova will be designing for Cole Haan as she heals her shoulder. [Sassybella]