Not settled on just attacking college-aged women with panty pops and super girlie versions of clothing with their school's alma mater encrusted in rhinestones, Victoria's Secret is branching out into the green market.

Victoria’s Secret is launching two new green lines and a fragrance inspired by lingerie fabrics this spring in an effort to outrun a brutal economy.

Due out this March, the new line will feature three separate solution-based collections, all made from "organic and vegan ingredients, natural formulas and eco-friendly packaging." [WWD]